Art Direction

Branding

Strategy

Web Design

I am Laser, a Berlin based creative with 10+ years experience in the creative industry, blending AI, CGI and the phygital space together.

Who I am

Chapter 1 Senior Creative Art & AI

Who I am

Senior Creative Art & AI

Who I am

Senior Creative Art & AI

Designer

Nerd

Creative Technologist

Experiential Expert

I had the opportunity to work on projects in every scale – from small design services to omnichannel overall look & feel direction.

Contact

BMW

AUDI

NIO

KIA

HYUNDAI

GENESIS

TELEKOM

ENBW

Featured Projects

Chapter 2 Laser approved

© Featured Projects

Laser approved

Featured Projects

Laser approved

Featured Works

Featured Works

Featured Works

I have worked at BLACKSPACE, FLUID Design, THE GAME, AVANTGARDE and as a freelancer. Currently I work at Jung von Matt Neckar. Here is a short selection of projects:

100+ projects

See works

Capabilities

Chapter 3 Work with me

Capabilities

Work with me

Capabilities

Work with me

Services

(4)

Precise

Structured

Focused

Visual Language

AI Direction & Consulting

Custom AI Workflows, Toolset, AI Pipeline Building, ComfyUI

Experiential Expert

Conception of experiential projects from small to big.

Interactive Installations

From ideation to prototyping.

Speaker & Workshops

You can book me as a speaker for GenAI Image and Video Creation Workshops.

AI Direction & Consulting

Custom AI Workflows, Toolset, AI Pipeline Building, ComfyUI

Experiential Expert

Conception of experiential projects from small to big.

Interactive Installations

From ideation to prototyping.

Speaker & Workshops

You can book me as a speaker for GenAI Image and Video Creation Workshops.

AI Direction & Consulting

Custom AI Workflows, Toolset, AI Pipeline Building, ComfyUI

Experiential Expert

Conception of experiential projects from small to big.

Interactive Installations

From ideation to prototyping.

Speaker & Workshops

You can book me as a speaker for GenAI Image and Video Creation Workshops.

About me

Chapter 4 Lars Reiners

About me

Lars Reiners

About me

Lars Reiners

I am a generalist and love to combine different technologies to something new and unseen. And with the power of AI, the possibilities are endless.

I bring full passion into every project and the process until the final delivery is as important as the final output for me. Here is a small selection of my work I did for different agencies.

SEE WORKS

Experience

Chapter 5 Digital Craft

Experience

Digital Craft

Experience

Digital Craft

P
r
a
c
t
i
c
e

.

P
r
a
c
t
i
c
e

.

Global

Creative Collabs

Studio

Creative Partnerships

Jung von Matt Neckar

2023 – present

Senior Creative Art & AI

Remote / Berlin

Avantgarde

2023

Senior Art Director

Munich

The Game

2021 – 2022

Senior Art Director & Experiential Expert

Munich

Fluid Design

2021

Visual Designer

Munich

Blackspace

2016 – 2020

Designer

Munich

Jung von Matt Neckar

2023 – present

Senior Creative Art & AI

Remote / Berlin

Avantgarde

2023

Senior Art Director

Munich

The Game

2021 – 2022

Senior Art Director & Experiential Expert

Munich

Fluid Design

2021

Visual Designer

Munich

Blackspace

2016 – 2020

Designer

Munich

Jung von Matt Neckar

2023 – present

Senior Creative Art & AI

Remote / Berlin

Avantgarde

2023

Senior Art Director

Munich

The Game

2021 – 2022

Senior Art Director & Experiential Expert

Munich

Fluid Design

2021

Visual Designer

Munich

Blackspace

2016 – 2020

Designer

Munich

Book me as a speaker

Chapter 6 Selected Honors

Book me as a speaker

Selected Honors

Book me as a speaker

Selected Honors

Speaker

(4)

Keynotes

Infusions

Talks

Prompt Battles

2025

ADZINE Hamburg

„No Buzzwords, Just Bruises“ ist ein ehrlicher Blick hinter die Kulissen einer hybriden KI-Produktion für MINI – zwischen Stills und Bewegtbild. Statt Hype geht es um harte Learnings.

2025

AED Stuttgart

The Session. Zukunft der Kreativbranche – Uncensored. Als Senior Creative Art & AI bei Jung von Matts „Artificial Craft“-Unit ist er seit Jahren an vorderster Front der spannendsten AI-Projekte der Branche.